After three Spider-Man films, the Marvel Cinematic Universe needs to do something different with its upcoming film, Spider-Man: Brand New Day, even if those movies were box-office hits. After delivering adventures focusing on characters in high school, a European vacation, and battling multiversal villains, the latest outing needs a new hook to get audiences excited. Marvel Studios’ solution is to revisit something old and return to the classic Spider-Man setup
Speaking with Empire, Marvel Studios President Kevin Feige revealed that Spider-Man: Brand New Day will see the MCU tackle the classic Spider-Man setup, including the character’s money problems. This return to the status quo, including a small apartment and a police scanner, was teased in the final moments of Spider-Man: No Way Home. Feige said:
“It is the first Spider-Man film that we’ve made in the MCU that is focused on the classic elements of Spider-Man. He’s doing the Spidey thing of living in a rather sad, small apartment, listening to the police scanner and going out and using his great power responsibly.”
Feige’s statement aligns with comments Tom Holland made back in 2025. The actor spoke about going to Marvel and taking in fan feedback online, saying he “put together a vibe of what people were looking for and went to Marvel and said, ‘This is what I think we should be doing.'”
After two previous live-action Spider-Man film franchises, Marvel Studios needed to do something different with their reboot of the character. This included skipping the hero’s origin story, pairing him more with other Marvel heroes, and giving him a new supporting cast. The MCU’s prior Spider-Man films emphasized the character’s high school years, in keeping with Stan Lee’s original idea for a teenage superhero, and pulled heavily from the Ultimate Spider-Man comics of the 2000s.
However, many fans were unhappy with some of the changes the MCU made to Spider-Man. A big one was the lack of acknowledgment of Uncle Ben, with Captain America: Civil War director Joe Russo saying they didn’t consider Peter Parker responsible for Ben’s death while directing the movie, in which Peter Parker made his MCU debut. The hero’s money problems were not emphasized in his first three films, and his connection to Tony Stark gave him access to advanced technology that often ran counter to Spider-Man’s working-class identity.
It appears Spider-Man: Brand New Day’s biggest inspiration is the era of comics written by Roy Thomas and the late, great Gerry Conway, which saw Peter Parker as a young man in college struggling with finances and his personal life. Conway also co-created The Punisher and Tarantula, two characters present in Brand New Day. This is the same era of comics that heavily inspired Sam Raimi’s Spider-Man films, which many still consider a benchmark for the superhero genre.
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