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Blog > Top Trending Topics (May 2026)
Use real-time topic data to create content that resonates and brings results.
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This is a list of the top 100 trending topics in the US right now.
Note that the topics in this list aren’t fads (like new movies or video games).
Instead, these are long-term trends that are likely to see upward growth throughout 2026.
The data from this list was generated using our proprietary algorithm and trend curation process.
Pro Tip: Semrush is invaluable for analyzing competitors and boosting your topical authority around new trends.
Use trending keywords to create content your audience craves.
With that, here is a collection of trending topics worth keeping an eye on:
5-year search growth: 729%
Search growth status: Exploding
Description: Barefoot boots are footwear designed to mimic the natural movement of walking barefoot while providing protection and durability for outdoor use. They distinguish themselves with thin, flexible soles, wide toe boxes, and minimal cushioning, promoting natural foot mechanics and strengthening muscles. Barefoot boots are primarily targeted at outdoor enthusiasts, health-conscious individuals, and those interested in natural movement or minimalist footwear.
5-year search growth: 7,300%
Search growth status: Exploding
Description: A specialized treatment focusing on the health and relaxation of the scalp and hair. The process typically involves deep cleansing, nutrient-rich conditioning, and techniques to stimulate blood flow, promoting hair growth and preventing hair loss. This holistic approach is beneficial for individuals seeking to maintain optimal scalp health and achieve stronger, more resilient hair.
5-year search growth: 6,600%
Search growth status: Exploding
Description: Tools that use machine learning algorithms to automate the creation of video content. They can produce high-quality videos quickly and efficiently, making them popular for various applications such as marketing, entertainment, and education. AI video generators are particularly beneficial for content creators, marketers, and educators looking to streamline video production processes.
Use trending keywords to create content your audience craves.
5-year search growth: 3,250%
Search growth status: Exploding
Description: Advanced software solutions that utilize artificial intelligence and machine learning algorithms to improve the quality of images. These tools can automatically make adjustments and enhancements such as noise reduction, sharpening, color correction, and upscaling without requiring human intervention, thereby enhancing the overall quality and resolution. AI image enhancers are widely used in fields like photography, graphic design, and digital marketing to produce high-quality images efficiently.
5-year search growth: 6,600%
Search growth status: Exploding
Description: A baby bottle washer is a specialized appliance or tool designed to clean baby bottles, nipples, and other feeding accessories efficiently and thoroughly. It often features rotating brushes, high-pressure water jets, or compact designs for quick cleaning, ensuring proper hygiene and convenience for busy parents. Baby bottle washers are ideal for caregivers looking for a time-saving and reliable solution to maintain the cleanliness of baby feeding items.
5-year search growth: 5,000%
Search growth status: Regular
Description: Tools that use machine learning algorithms to analyze speech patterns and determine whether a voice is generated by AI or by a human. These detectors work by comparing the analyzed voice patterns to a database of known AI-generated voice patterns, providing a method to verify the authenticity of audio recordings and protect against deepfake audio. AI voice detectors are particularly useful for organizations and individuals concerned with audio security, fraud prevention, and the integrity of digital communications.
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5-year search growth: 5,800%
Search growth status: Exploding
Description: These are athletic footwear designed to improve running performance by integrating a carbon fiber plate within the midsole. This design feature enhances stiffness and energy return, thereby increasing running efficiency and speed, making them distinct from traditional running shoes. Carbon-plated running shoes are primarily targeted at competitive runners seeking to enhance their performance in races.
5-year search growth: 786%
Search growth status: Exploding
Description: Nicotine pouches are small, tobacco-less pouches that contain nicotine, flavorings, and sweeteners. Experts believe these pouches are safer than alternative nicotine products because they don't contain tobacco leaves and have fewer carcinogens. Zyn, the leading provider of nicotine pouches, brought in $446.8 million from nicotine pouches in 2025.
5-year search growth: 5,700%
Search growth status: Exploding
Description: Creatine gummies are a dietary supplement designed to provide the benefits of creatine in a convenient, chewable form. These gummies aim to increase muscle mass, improve muscle strength, and enhance exercise performance, differentiating themselves from traditional creatine powders and capsules by offering a more palatable and easy-to-consume option. They are primarily targeted at athletes, bodybuilders, and fitness enthusiasts looking for an effective and convenient way to incorporate creatine into their supplement regimen.
5-year search growth: 5,100%
Search growth status: Regular
Description: Technology that converts written text into spoken words using advanced machine learning algorithms. These systems, including tools like Google Text-to-Speech and Amazon Polly, are used in applications such as virtual assistants, audiobooks, and accessibility tools, with recent advancements focusing on improving the naturalness and expressiveness of the generated speech. The primary users of text-to-audio AI are developers, businesses, and individuals seeking to enhance user experience and accessibility through voice-enabled applications.
That wraps up our list of current trending topics worth keeping an eye on.
There are a few “big picture” patterns in this list. For example, many of the trends are related to beauty and natural health. And many others are tech-focused.
We keep this list updated. Check back soon for updated data and trends.
Use real-time topic data to create content that resonates and brings results.
Exploding Topics is owned by Semrush. Our mission is to provide accurate data and expert insights on emerging trends. Unless otherwise noted, this page’s content was written by either an employee or a paid contractor of Semrush Inc.
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Written By
Fabio Duarte
Research Associate
Fabio is a research associate at Exploding Topics. Since 2021, Fabio has researched, written, and edited articles for the Explo… Read more
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